British cool comes to a tropical house as a young couple relocate from London to Miami
How do you go about planning to decorate a home over 4,000 miles away that you’ve never set foot in? That was the unique situation Ashley Brenninkmeijer, founder of the online gallery The Beaux Store, found herself in when she and her husband, Rupert, relocated from London to Miami in 2022. Waiting to land Stateside and bulk-buying from a retailer wasn’t in Ashley’s vision. ‘I prefer antiques because of the soul they bring, and I try to collect pieces that I’m going to have forever,’ she explains.
The 1960s bungalow was the first home the couple had owned together, and after years of renting in London, presented an opportunity to mine the network of Instagram antiques dealers Ashley had long admired. So while Rupert’s Green Card application limped on for over two years (Ashley is Californian, though a naturalised Brit), the middle room of the couple’s terrace in Kensal Green slowly filled-up with desirable inventory marked ‘For Miami’.
In went a wooden Spanish cabinet from Punch the Clock, a wicker lamp from Boheme Interiors, an Axel Hjorth-ish dining table from Mod Ants, and a hefty marble mirror scored from a Matilda Goad sample sale, which Rupert carried home on his shoulder. ‘I’ve always acted on gut instinct. It’s a quick yes or no. Like love at first sight,’ explains Ashley of her selection process. Along with a Kuba cloth from Cart House and Franco Albini mirrors from Folie Chambre, Ashley’s curation found its way to the Sunshine State via a shipping container. The only items unsuited to the new surrounds were a trio of Victorian chests, which have been resigned to the garage for now.
Understandably, the couple had a small wobble on arrival. ‘There were dead cockroaches everywhere. I felt like we’d made a huge mistake. Everything was dirty and builder-grade white, so the first thing was to get rid of the infestation and inject a little bit of soul,’ she remembers.
Paint proved invaluable as a quick-fix, with the ceilings also wrapped in colour. ‘It feels more finished that way to me. I’m a big advocate for doing wallpaper on the ceiling too,’ she says of paint and pattern drenching.
Leaning into the tropical bungalow aesthetic, the seagrass matting bought in London transposed itself perfectly. In fact, coveted finds from a cohort of British designers, such as a wallpaper by Soane and a starburst light by Studio Ashby, look surprisingly at-home in south Florida. ‘That all feels very counter-mainstream here in Miami, because everything's white, gray and shiny,’ she says of her choices.
While that statement may be true of many residential properties in the area, there are local heritage buildings which Ashley was influenced by that tell a more refined story. Ernest Hemingway‘s house in Key West (now a museum) inspired the 1930s replica sink in the downstairs loo, while Bonnet House in Fort Lauderdale and the Vizcaya estate helped Ashley translate her affinity with European style into an American setting. ‘These are places which have so much soul, and it’s fun trying to pull in references which allude to the past,’ she says.
Swapping out cheap, hollowed-out door and cabinet handles for weightier finishes helped to elevate the bungalow. ‘Little things which you use every day can make a big difference if you’re not quite ready to do a huge renovation,’ she explains. This hyper-awareness regarding materiality stems from a the traumatic birth of her second child, which involved an extended stay at the ICU. She was so triggered by the hospital-grade linoleum floors, lighting, ‘and everything feeling really plasticky’, that she threw herself into acquiring rugs, lighting and art ‘that made my heart sing.’
But trying to buy art from a traditional gallery proved so disheartening. ‘I didn’t have the bandwidth for the games anymore,’ she says. The experience spurred her to launch the Beaux Store in 2021. Specialising in vintage European art, the platform is rooted in inclusivity. Each month, a tastemaker is invited to curate their own selection, with pieces cleverly shown around their homes in-situ. Along with books, Ashley’s collection of art is what always made rentals feel more like home, and she offers online consultations to help guide others.
Interestingly, this bungalow will likely be a short-lived address for the family. ‘We will ultimately end up in London again,’ she says. But this hasn’t curtailed her ambitions. While the wall lights from Pinch, and a long-admired silk pendant from Ruemmler can be carefully uninstalled, the micro-cement and marble vanity in the kids’ bathrooms will be a gift for the next owners.
There is a large question-mark dangling over the much longed-for baby blue Rockwell bath from the Water Monopoly. ‘We literally lived down the road from the showroom in Queens Park and the shipping was a killer. There's been discussion about whether we take that with us when we leave. I'm not totally sure. But that bathroom makes me so happy every single day. When I walk in there it gives me butterflies. I think there's definitely some value in that,’ she reasons.















